Author Archives: Laura Schoppe

Proactively and Strategically Managing Innovation (or Tips for Avoiding the Tech Transfer Chasm): A Free Webcast

A free webinar on proactively and strategically managing innovationThere’s a big difference between how research organizations and private corporations communicate and think about technology transfer. Research organizations tend to focus on how to manage and share their intellectual property (IP). Technologies are often embryonic, development moves at a deliberate pace, and the focus isn’t so much on developing a product as on developing the next innovation. For industry, IP has to serve a purpose and advance the bottom line, whether it’s creating new revenue sources, improving net profits, or moving products quickly into the marketplace. Research organizations that act proactively can… Continue reading

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Startup Act 2.0: Free Agency’s Still There, Still a Problem

On May 22nd, Startup Act 2.0 was introduced. This is a revised version of legislation proposed last December that contained questionable provisions to allow university professors to choose their own agents to help transfer their technology rather than be tied to their home university’s technology transfer office (TTO)—the so-called free agency provision. I dug into the new legislation, comparing it to the original wording, to figure out exactly what’s changed (besides the fact that the accelerated commercialization of research provisions are now part of Section 8 rather than 7). Here’s what I figured out. Continue reading

Posted in Technology Transfer Offices | Tagged | 6 Comments

Worth Reading: New Reports, Congressional Testimony

Online reading of technology transfer newsThree items in the news during the past few days have caught my attention, and I think you should give them yours. They are a report released June 14th by the National Research Council of the National Academies (NRC), a June 19th Congressional hearing on creative approaches to the Bayh-Dole Act, and a report issued June 20th measuring the economic impact of inventions developed at U.S. universities and nonprofit organizations. (Whew, that’s a busy week!) Continue reading

Posted in Collaborative Research and Development, Economic Development, Technology Transfer Offices, Worth Reading | Tagged , , | 1 Comment

When Marketing Techs on LinkedIn, Find the Right Group

LinkedInWe recently received a question through our Contact Us page from a tech transfer professional in Scandinavia looking to make LinkedIn an active part of his TTO’s activities. The inquiry concerned whether TTOs are posting technologies on LinkedIn, not merely pointing to the TTO’s own website. I figured my answer might be useful to our blog readers, so I’m sharing it here today. Continue reading

Posted in Marketing Intellectual Property | Tagged | 3 Comments

Worth Reading: Entrepreneurial Tech Transfer Offices (and more on patent trolls)

Online reading of technology transfer newsThis month’s list of articles worth reading centers around the topic of entrepreneurship. In some cases, these are technology transfer offices (TTOs) fostering entrepreneurs. In some cases, TTOs are tapping into the expertise of entrepreneurs. And in some cases, the TTOs are being pretty entrepreneurial themselves! So let’s see what we’ve got. Continue reading

Posted in Collaborative Research and Development, Economic Development, Technology Transfer Offices, Worth Reading | Tagged , , , | 3 Comments

It’s Just for You: Open Innovation Webinar

As Nannette Stangle-Castor and I get ready for Fuentek’s new webinar on implementing open innovation best practices in technology transfer offices (TTOs), I am reminded of conversations I’ve had with a wide range of tech transfer professionals over the years. What has struck me time and again in these discussions is the broad applicability of open innovation concepts to tech transfer and the value of implementing these concepts in a proactive manner. Despite the fact that government, university, and corporate TTOs vary in their missions, perspectives on innovation, goals/metrics, and economic and entrepreneurial climates, they all have the potential to benefit from implementing sound principles related to open innovation. Continue reading

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Patent Mapping Tools: Sometimes a Picture Is Worth a Couple Hundred Words

Last week, a tech transfer professional at a university asked me which patent analysis tools Fuentek uses in our market-based technology assessments. Our conversation then evolved into a discussion about how we use patent mapping as well as the value patent maps provide in evaluating a technology’s commercial potential. I’d like to share with you the perspective that I shared with him. Let me begin by being crystal clear: I firmly believe that analysis tools providing visual maps of the patent landscape play a useful role in… Continue reading

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Act Now to Stop Free Agency in Tech Transfer

The urgency is growing surrounding a very important technology transfer issue: the free agency concept. This is the idea put forth by The Kauffman Foundation that university faculty should be able to shop their discoveries to any third party for licensing. A Quick Recap The free agency concept first gained attention in January 2010, when Harvard Business Review called it a breakthrough idea. I blogged at the time that it is, in fact, a naive idea. Continue reading

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In Defense of Passive Marketing in Tech Transfer: Technology Listings

Earlier this month, I was invited to a university tech transfer office (TTO) to discuss ways to get the word out about licensing opportunities. The invitation also was driven by recent changes in the tech transfer industry — specifically, the AUTM® Global Technology Portal (GTP), which allows free posting of tech listings by AUTM members and free searching by all. (Quick definition: A listing is a description of a technology and its possible commercial applications.) With the launch of the GTP, TTOs have another important arrow in their marketing quiver. That’s because this type of passive marketing tool is as essential to TTOs as the active efforts of making phone calls, meeting with prospects at industry conferences, and the like. Continue reading

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You’re the Inspiration: Talking to Kids about STEM

I’m interacting with lots of young people these days. Last week I went to Chewning Middle School in Durham, NC, to speak with students about my experiences growing up and working my way into a career in the science, technology, engineering, and math (STEM) field. And later this week I’m returning once again to judge the NC Regional FIRST Robotics Competition at the Dorton Arena in Raleigh. Continue reading

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