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Now that it’s been little over a year since I took over the Fuentek Twitter® account, I have some advice to share. My previous post covered the basics of tweeting: @-replies vs. mentions, using a scheduler tool to spread your tweets across the day, hashtags, retweeting, and how to get started. Today’s post offers my thoughts about how to tweet effectively.
If you’re a regular reader of this blog, you know that Fuentek is pleased to share the insights we’ve learned in the past decade of providing technology transfer services to a wide range of clients. So it is with great pleasure that we unveil the newly updated Insights section of the Fuentek Web site. This section gathers together the many diverse resources we offer on a wide range of tech transfer topics.
We’ve wrapped up our previous poll about why marketing projects tend to go awry. So looking ahead to 2012, we’re wondering:
Fuentek is launching a new poll today. The question: How many times last year did your tech transfer office market licensing/partnership opportunities by attending an industry conference or trade show? You can take 
Our latest poll asked the question: What does your tech transfer office (TTO) find to be the most effective way to encourage innovator participation in tech transfer? As you can see by the chart, more than two-fifths of respondents said training was their most important tool. And as regular readers of our blog know, we agree. Training sessions we’ve provided to researchers on the 