Category Archives: Marketing Intellectual Property

Worth Reading in Tech Transfer: Economic Development Trends, Open Innovation Costs, Sequestration Impact, and TTO Insights

Online reading of technology transfer newsOur end-of-summer worth reading list explores trends — or are they pendulums? — in the business/economy aspects of technology transfer, costs and benefits of open innovation, the impacts of sequestration, and insights from a few federal and university tech transfer offices (TTOs). Oh, and we have a funny video to close out the month. Enjoy! Continue reading

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Elaborating on OSTP Lab-to-Market Inter-Agency Summit Recommendations

This past spring, I had the pleasure of serving as a panelist at the Lab-to-Market Inter-Agency Summit convened by the White House Office of Science & Technology Policy (OSTP). This past week, the panelists’ recommendations were released (download the report), and they’re getting some well-deserved attention. And they deserve some elaboration. As summit co-chairs Joe Allen and Diane Palmintera wrote in an article published on Innovation Daily, the summit had an unusual format, with… Continue reading

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Worth Reading: Congressional Testimony, Compulsory Licensing, TTO Blogs, Supporting Labs, and the Birth of the Emoticon

Online reading of technology transfer newsSome of this month’s worth-reading items relate to technology transfer activities in Washington as well as to efforts on the home front. Plus we have a fun little history lesson from my alma mater. Continue reading

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Make Your Taxonomy Less Taxing: Keywords for Tech Transfer Listings

When you’re preparing online technology listings for posting on your technology transfer office (TTO) Web site or a service such as the AUTM® Global Technology Portal or Flintbox® or any of the dozen or so others, effective keywords are… well, key to your success. An effective taxonomy will improve the accessibility of your listings in every place they are posted. Here are our recommended do’s and don’ts for including keywords in technology entries. Continue reading

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TTOs Weigh in on Social Media: Proponents and Detractors Offer Important Insights

Reprinted from AUTM Newsbrief.

Both skeptics wondering whether social media is worth the effort and social media enthusiasts are likely to find the results interesting. Although the brief survey was unscientific, the results provided data on the positive impact of social media as well as valid concerns about the use and role of these tools. An analysis of the responses sheds light on how TTOs can increase the value of social media while avoiding the negative situations cited by some respondents. Continue reading

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Insights from Social Media Panel

Last week I had the great opportunity to participate in a social media panel at the 2013 meeting of the Association of University Technology Managers®. My fellow panelists and I were thrilled to have a large audience with very engaged participants. I’d like to share a few of the themes that I found to resonate most strongly with our audience, based on both their questions and their facial expressions! Continue reading

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Take the Tech Transfer Social Media Survey (even if you don’t use it)

Calling all technology transfer professionals! Whether you use social media in your work or not, this survey is for you. Longtime readers of Fuentek’s blog may remember that 2 years ago we invited the tech transfer industry to complete a survey about current/planned use for social media. The results of that survey showed that many respondents had started (or planned) to use LinkedIn®, Twitter®, and to a lesser extent Facebook® and blogging to build their brand, market technologies, and build community. Well, 2 years is an eternity on the Internet. And since I’m participating in a panel called “Social Media Unplugged: Is It Worth the Hype?” at the annual meeting of the Association of University Technology Managers® (AUTM®) in San Antonio, Texas, later this month, it’s time to revisit the question:… Continue reading

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Insights, Best Practices on Tech Transfer, Startups at Portugal Meeting

Just before Christmas, I had the privilege of attending the annual conference of the University Technology Enterprise Network (UTEN), an organization dedicated to (in their words) “professionalizing and advancing science and technology commercialization in Portugal.” As the AUTM® vice president for Strategic Alliances, I was invited to participate on a panel discussing technology transfer networks. I have to say, it was an enlightening meeting, and the lessons learned and best practices shared have value beyond Portugal. So brace yourself: this is a long post, but there was lots of good information to share! Continue reading

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Worth Reading: Student Entrepreneurship, Hy-LIEs, Open Innovation, and More

Over the holiday weekend, I caught up on some interesting technology transfer articles, papers, and blogs. Today, I share them with you.

Bayh-Dole Supporting Student Innovation and Entrepreneurship: Released by the Association of University Technology Managers® (AUTM®) and published on IPWatchdog.com®, this article provides preliminary data on a survey of nearly 100 academic institutions worldwide regarding their “acceptance and encouragement of students in the economic development of their ideas.” Well more than two-thirds reported that they provide a variety of programs and resources to help support student innovation, entrepreneurship, and commercialization. A single example of such a program was… Continue reading

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Advice for DoD (and Other Federal) Tech Transfer Professionals

Last week I returned to the annual workshop of the Technology Transfer Integrated Planning Team of the Department of Defense (DoD) to give two presentations that I think our readers will find of interest. One session focused on the Global Technology Portal (GTP) launched earlier this year by AUTM®, while in the other I discussed using social media to enhance tech transfer. Yes, we’ve blogged quite a bit about AUTM’s GTP and Fuentek’s social media advice in the past, but stick with me because the info and insights I’m sharing today definitely caught the attention of the DoD tech transfer professionals. Continue reading

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