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valuation webinarValuing the Deal:
Working the Negotiating Table to Your Advantage

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innovator training webinarPitching to Innovators:
Communicate at the Right Level for Any Audience

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marketing webinarEffective Technology Marketing:
Get to the Negotiating Table

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screeningStop Reacting, Start Proacting: Planning for Strategic Technology Marketing

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screeningA Step-by-Step Process for Technology Screenings: Technology Triage for TTO Professionals and Interns

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social media webinar videoHow We Rode the Social Media Wave: Lessons Learned from a Technology Marketing Effort

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marketing webinarImplementing Open Innovation:
Symbiotic Success for Tech Transfer Offices (TTOs)

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The Road to Technology Transfer
Fuentek developed this infographic to help explain the path from innovation to technology transfer success.
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Home  :  Insights  :  IP Management Processes

IP Management Processes—Working at the Top of Your Game

The most successful TTOs manage their IP proactively while keeping spin-in opportunities in mind to achieve Symbiotic Innovation. We devised the Fuentek Filtering Process as a phased approach for pursuing proactive, cost-efficient, and effective IP management. Below are our insights on the two steps of technology evaluation (screening and assessment), the big-picture strategies for marketing tech transfer opportunities as well as specific marketing tools, and negotiating licenses and other deals. Note: Items marked with a star provide in-depth insights with extensive details – registration is required to access this free information.

Technology Evaluation Marketing Strategies Marketing Tools Licensing and Deal-Making