TECH TRANSFER CONSULTANCY
Fuentek's Tech Transfer Blog

Looking Forward to Two Great Panels at the AUTM Annual Meeting

Fuentek is gearing up for the annual meeting of the Association of University Technology Managers® (AUTM®) annual meeting March 14-17 in Anaheim, California. This year we’ll be participating on two interesting panels, and we couldn’t be more excited about it!

Fuentek president Laura Schoppe is hosting the panel Tailoring Your Web Site to Match Your Technology Transfer Office’s Goals. This panel brings together Stephen Kinsey of the University of Maryland, Baltimore, Cameron McCoy of the University of Oklahoma, and Terry Stout of Georgia Technology Research Corporation to discuss how TTO Web sites can be structured and optimized to align closely with the specific objectives of the office. The three panelists will provide hands-on examples, including tours of their sites and details about their past/forthcoming revamp efforts. The panel will give attendees lots of ideas for ways in which they can redesign their own sites. Attendees will also learn how to improve and enhance their use of digital and social media tools as well as search engine optimization (SEO).

Next up, I’m pleased to join Drs. Kimberlynn B. Davis of McKeon Meunier Carlin & Curfman LLC, Stephen J. Susalka of Wake Forest University Health Sciences, and Patrick Twomey of the National Cancer Institute for the panel Frequently Asked Questions about Intern Programs. Moderated by Dr. Cory Acuff of Emory University, this session will draw on industry best practices to answer questions about the Who, What, When, Why, and How surrounding internship programs. Success stories will highlight specific internship program structures and what makes them tick. And focused topic areas will draw on key insights about internship programs. For my part, I’ll be including a David Letterman-style presentation of the Top 10 hints your internship program is headed for trouble — a fun way to tell a cautionary tale!

If you’re thinking of attending these two sessions, consider doing so pre-reading of our insights on TTO Web sites as well as our recommendations for TTO internship programs.

We look forward to seeing you at AUTM 2012. Be sure to stop by Booth #304 to say hello!