There is no substitute for being prepared. In this webcast, you’ll learn how to proactively plan to engage marketing prospects and use various media to convey your compelling message.
This 4-minute webcast explains how to write an overview that resonates with your target audience, focusing on the technology’s description, benefits, and applications.
This webcast provides an overview of each step in the Fuentek Filtering Process, which enables TTOs to be proactive and strategic in managing the many technologies in the intellectual property (IP) portfolio. From screening and assessment into marketing and deal making, this process enhances cost-effectiveness and success.
This paper provides comprehensive guidance for all aspects of digital media for tech transfer. It discusses well-established digital tools, such as websites, IP exchanges, open innovation portals, and e-mail marketing for licensing and partnership opportunities, the paper discusses strategies for various social media tools.
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