
In providing technology transfer services to R&D organizations, Fuentek has developed strategies for maximizing team strengths and skills, solving organizational pickles, and communicating value to leadership. Today’s post can help significantly improve your capabilities and operations. For example, when it comes to understanding how your IP management team is performing, metrics are your greatest ally. They help you get where you want to go by accurately revealing where you are.

Learn best practices in getting the intellectual property (IP) portfolio under control at a webinar offered by the Association of University Technology Managers (AUTM)®. Streaming live on June 6, 2018, Prioritizing Your IP Portfolio provides a where-to-start strategy for optimizing and prioritizing the IP portfolio. The presenters are René Meadors, Dr. Nichole Mercier, and Fuentek’s Laura Schoppe.

Fuentek has two webinars you won’t want to miss. Both focus on how to enhance the relationship between the researchers developing intellectual property (IP) and the technology transfer office (TTO) professionals tasked with protecting and commercializing it. Because by doing so, both departments can be more successful. The live webinars from summer 2017 were recorded and are available now.

This Friday, March 4th at noon EST, the Industrial Research Institute (IRI) is focusing its 1-hour “Brown Bag” webinar on Collaborating with Universities and Government Labs. This is a great opportunity for companies to gain tips and useful resources for navigating the partnerships between industry and research institutions. And you don’t have to be a member of IRI to attend Friday’s webinar – it’s open to all. I’m pleased to be a panelist for this interactive, web-based discussion along with Dr. Richard Chylla of Michigan State University. Rich and I co-authored an article published in IRI’s bimonthly journal Research–Technology Management on this very topic. Our conversation on Friday will focus on how to pursue collaborations with academic and government organizations…

Technology Transfer Tactics ran an in-depth article on best practices for handling departing faculty researchers, post-docs, visiting researchers, and the like. As one of the sources quoted, I was pleased to see the thorough treatment this topic received, because bad things can happen if you don’t stay in front of intellectual property (IP) issues when it comes to transitioning faculty…. There was a lot of great advice in the article. Here’s my take on a few key recommendations.

Today you get a sneak peek at a webinar I’ll be moderating next Tuesday, July 21st to teach technology transfer offices (TTOs) how to coach researchers on speaking with potential collaborators, funders, licensees, and others. These skills also apply when the innovator is launching a startup and talking to venture capitalists (VCs)… even those featured on Shark Tank. Called “Best Practices for Coaching Researchers on Pitching to Investors, Licensees, and Partners,” this Technology Transfer Tactics webinar will focus on…

This week finds me online discussing a range of topics that may be of interest to our readers. On Tuesday it’s “Achieving Brilliant White Light with Amber LEDs” for the National Renewable Energy Laboratory. On Thursday it’s “Using Competitive Technical Intelligence (CTI) Techniques to Assess University Patents” for Tech Transfer Central.

Innovators can be a huge asset in helping market their technologies to potential partners, licensees, and investors, as they bring unique knowledge and expertise to any discussion. However, successfully communicating the value of their inventions in a discussion, presentation, or networking event can be challenging for innovators precisely because of their knowledge and expertise. We recommend training inventors to ask themselves the following key questions as they evaluate how their innovation might fit into a particular market:…

This Friday, April 19th, at 1pm EDT I will be a panelist in a webinar called “Open Innovation Best Practices for University Tech Transfer.” Sponsored by Technology Transfer Tactics, this 1-hour webinar is designed to help universities be successful in open innovation partnerships. A paradigm shift toward open innovation is underway among universities. This shift has been coming for a while, as R&D budgets have been cut year after year. Universities had to employ concepts like open innovation in order to streamline processes.

My colleague Danielle McCulloch and I had a great time last week presenting our Effective Technology Marketing webinar. If you were watching the #TTOmarketing hashtag, you know that we tweeted quite a bit. Of course, 140 characters isn’t much, so today I’m going to elaborate on a few of my favorite tweets from the webinar. Prep is key in discovering Who What When Where Why How and How Much for yr #techtransfer marketing. I think these seven questions are…