Best Practices for Marketing Intellectual Property

Best Practices for Marketing Intellectual Property

Fuentek has had many years of hands-on experience in generating scores of licenses and successful partnership agreements for clients, and has identified the following collection of “Best Practices” to effectively and efficiently market intellectual property. Define,...
Best Practices for Marketing Intellectual Property

How to Generate Leads with a Technology Commercialization Webinar

In many high-tech industries (especially software), Webinars have become the de facto standard for information delivery and lead generation. Planned and executed correctly, a Webinar can yield outstanding results for your technology commercialization marketing...
Best Practices for a Technology Commercialization Web Site

Best Practices for a Technology Commercialization Web Site

Prospects want easy access to information about technologies available for licensing. Providing them with a robust Web site is the best and fastest way to meet that requirement. Most every piece of non-confidential information about a technology can and should be...